Provide exceptional customer service with intelligent, adaptable virtual agents. Enable customer service experts to easily create and enhance bots with AI-driven insights.
TruGreen, the largest US lawn care company, is committed to providing everything that customers need to “live life outside.” That’s why TruGreen recently embarked on an all-up digital transformation
—driving towards a culture of continuous innovation for its customers and associates.
Failure to Follow Up One of the biggest failures in the sales cycle is a lack of persistence. In 2017 alone, a shocking 77 percent of companies undertouched their leads.
Although some leads will respond to a sales inquiry the first or second time, it can take as many as 18 follow-up calls to connect with a potential buyer. Most sales leads require at least six follow-ups, but many salespeople give up after only one or two attempts. Your sales team must be prepared to be persistent and timely with their outreach so leads don’t fall out of the funnel.
When marketing struggles to determine which leads are sales-ready and the sales team receives unqualified leads, the entire sales cycle can fall apart. But it doesn’t have to. When marketing and sales are properly aligned, your business can close more leads and experience higher marketing revenue.
Leaks in the funnel occur for a variety of reasons: There are people in the funnel who shouldn’t be, people who should be in the funnel aren’t, people get wrongly positioned in the funnel, and so on.
“The more leads we can get into the top of the funnel, the more business we’ll end up with, so we looked for marketing technology to help us with that,”
Kate Cindric Federhar, manager of Marketing Operations
Imagine a scenario in which the sales team calls a marketing qualified lead who is supposedly eager to buy, only to find out that the lead just discovered the brand. Selling too soon not only turns potential customers off, but also wastes sales’ time— both mean lost revenue. In fact, misalignment between sales and marketing costs companies as much as $1 trillion every single year.
An automated lead engagement system automatically engages with prospective home buyers as they come in through the top of the funnel, from your marketing website, model home visits, social media, or other source, and seamlessly passes them to your new home sales team when appropriate—all through the power of artificial intelligence (AI).
Even better, AI can nurture that prospective home buyer at the appropriate pace to get everyone on the same page at the same time.
Marketing and sales have the same goal: both teams want to convert website visitors and others leads into future home buyers in order to boost revenue and enhance the customer experience.
Implementing automated lead engagement allows the marketing team to ensure that leads are nurtured using SLA criteria—and it all happens automatically, quickly, accurately, repeatedly, and with personalization.
Your automated sales assistant also acts without bias; they do not discriminate based on type of email address or any other factor that can inhibit follow-up.
With an automated sales assistant, organizations can expect 100 percent follow-up on 100 percent of leads—all without tying up marketing or sales teams.
Virtual Agents for Home Builders provides a unique version of your automated Sales Assistant tailored for your enterprise scale home building company. Virtual Agents for Home Builders is available now.
Builder Concierge Services is providing virtual agent experience to smaller contractors, subcontractors, and real estate offices as an incremental “turnkey service”, billed on a per “lead/contact” basis. This service-based offering utilizes highly-tuned, standardized “conversations” (think scripts) specific for their industry stakeholder role. This service will be available starting January 1st.
Dynamics 365 for Home Builders is our enterprise version of our home builder business app that includes A.I. for Sales, A.I. for Service, and A.I. for Marketing.
The first truly state-of-the-art CRM product designed specifically for the homebuilding industry. Built using Microsoft's Dynamics 365 for Sales and Dynamics 365 for Customer Service applications, all the power of Dynamics 365 applications, including the latest A.I. empowered business processes.
As important as the customer experience is today, Dynamics 365 for Home Builders brings the ultimate in competitive advantage.
Highly tailored for Home Builders by Home Builders. CRM applications that just collect forms over data are no longer adequate. And sales reps hated using these legacy apps. This next generation of CRM functionality is highly process-driven, and serve at the benefit and empower the sales rep, instead of imposing additional and unproductive burdens.
Properly Implemented CRM Systems Commonly Yield a 245% ROI
This statistic from Forrester Research is impressive. When businesses take the right steps to a proper CRM implementation, from selecting the right partner, to clearly defining their goals, to assembling the right project team, and other key steps, they can reach a full potential of even 500% at the enterprise-level with CRM and CRM apps.
With Conversica Sales Assistant seamlessly integrated, your organization can provide an optimized experience not only for your customers, but also a much better experience for your internal staff as well.
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